RC+D: Brand Voice Positioning
RC+D Interiors are the swanky team behind the amazing flooring at Sydney Opera House, Marriot, Hyatt, and Melbourne Convention Centre (among many others).
I crafted a new tagline, brand story, website and brochure copy to elevate RC+D's collateral across the board.
Reception:
“We just wanted to say you have done a fantastic job writing copy for an industry that you yourself are not in full-time.
The way you utilise emotive language and channel our brand voice is really great. We are stoked."
General Manager
RC + D